Live with Glen Recap!

If you’ve been around for awhile you know that Ave is always trying to find creative new ways to add value in this industry.

It’s no secret that the economy is wild right now. We see lots of boutiques struggling and long time vendors making exit plans.
But Ave is committed to being part of the solution!
  • We want to bring you more products from tried and true vendors who need our support more than ever before.
  • We want to offer better variety while also mitigating some of the inventory risk that is so tricky in the drop shipping world.
We’re SO excited to share a new pilot that we are going to be trialing for the next three weeks. The first round of samples for the pilot will be launching TOMORROW!

Pilot Launches 

Instead of our team buying and curating launches (which is a nearly impossible task with the wide demographic of customers that we serve), a handful of our best vendors are sending us collections that they have selected.
Each vendor will launch their items on one set day. The collections during this pilot release are large with 10-20 items being released each day.
  • Week 1 - White Birch Launch, Dear Scarlett Launch, Andree by Unit Bonus Launch + 2 regular curated launches
  • Week 2 - White Birch Launch, Dear Scarlett Launch, Haptics Launch, Andree by Unit Bonus Launch
  • Week 3 - White Birch Launch, Dear Scarlett Launch, Haptics Launch, Andree by Unit Bonus Launch

Photo Shoots 

Due to the increased volume of styles that will be launching during these weeks, we are also trialing a variety of approaches to our photo shoots.
  • Week 1 - Normal week! Lifestyle photo shoot with our regular models + Amanda/Kirra content.
  • Week 2 - We’ll be offering only Amanda and Kirra’s photos/videos.
  • Week 3 - We’ll be doing a photo shoot with Amanda and Kirra in St. George.
We will of course listen to your feedback about photos! But we will also use sales data, sell through %, workload on our team, etc to help determine the best path for content going forward.

FAQs

  • Will all inventory still be in stock in Utah? Yes! All inventory will still be in our warehouse and will still ship from Lindon with the same shipping times. So no changes there!
  • Will we still offer 111 North? Yes! We have tons of 111 North (our private label) en route for future launches.
  • Can my favorite vendor participate? If our initial pilot goes well we have several other vendors that are interested in this model. If there are certain vendors you’d love to see us work with, please send a feedback form on the website!
  • Will we still have full size runs? Yes! The majority of items for our pilot launches are available in full size runs.
  • Why are quantities lower? You will be seeing a much higher number of new styles during the pilot! So the quantities of each item will be lower than we typically offer.  ***We do have additional inventory available that is not reflected in the initial quantities that we are loading. We can add more packs if/when sales indicate that it would make sense for us to do so!!***
Please remember that this is a pilot! We appreciate your patience as we navigate this totally new model and work to smooth out the experience for both our shops and our vendors.

Changes to Box Folders 

  • We are phasing out Box to help streamline our photo and video assets!
  • Starting with the 2/20 release, individual download links are now included with each product description on the wholesale site.
  • There is also a link on each collection to download the entire day’s release at one time!

We Love Our Shops!! 

There has been a lot of speculation lately about the different changes that we’ve been making here at Ave. We see the screenshots, the anonymous posts and the conspiracy theories...👀 🤣
But our focus behind the scenes is the same as it always has been. Being the best we can be for you and offering valuable, creative solutions to the challenges that U.S. boutiques are currently facing.
If you want to hear more details directly from Glen, the live replay is HERE!
Thank you for partnering with us! We appreciate you!!!